Thursday, January 29, 2009
Handmade Show Fever
Serotta's march towards the 5th Annual Handmade Bike Show is on! Amidst the companies normal production schedule, Serotta’s team of designers and production staff—from welders and machinist’s to finish craftsmen—are hard at work building a handful of one-of-a-kind bicycles exclusively for NAHB’S 2009. “Handbuilding is our heritage,” said Jared Porter, Serotta’s Production Manager. “Attending NAHBS offers Serotta an opportunity to showcase the unexpected…..our most innovative designs, our most precise handwork and finishes. Showgoers will see Serotta’s expertise across categories— from road to mountain bike and cross— with a focus on Serotta Composites carbon fiber engineering prowess. Check back for updates from Jared and his team..maybe even a sneek peek or two!
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I have been anxiously awaiting the NAHBS ever since it was announced that it would be in Indianapolis. I cannot wait to see all the small builders and meet everyone at Serotta in person. I have already expressed my appreciation for getting my warranty work completed in time for me to ride my Legend in this year's RAIN. It is the only formal event that I have trained for the last two years and it was very important to me. I discovered the crack in the dropout less than 3 weeks for the event and Ben's gang fixed it for me and overnighted it to me so that I could have it. I doubt that I could have gotten that kind of response anywhere else.
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